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Winter Registration Opens Dec 02
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BUS 49 — The Five Lenses Mindset for Innovation and Creativity

Quarter: Winter
Instructor(s): Sally Dominguez
Duration: 2 days
Location: On-campus
Date(s): Jan 25—Jan 26
Class Recording Available: No
Class Meeting Day: Saturday and Sunday
Grade Restriction: No letter grade
Class Meeting Time: 10:00 am—4:00 pm (PT)
Tuition: $495
   
Refund Deadline: Jan 18
 
Unit(s): 1
   
Enrollment Limit: 50
  
Status: Registration opens Dec 2, 8:30 am (PT)
 
Quarter: Winter
Day: Saturday and Sunday
Duration: 2 days
Time: 10:00 am—4:00 pm (PT)
Date(s): Jan 25—Jan 26
Unit(s): 1
Location: On-campus
 
Tuition: $495
 
Refund Deadline: Jan 18
 
Instructor(s): Sally Dominguez
 
Grade Restriction: No letter grade
 
Enrollment Limit: 50
 
Recording Available: No
 
Status: Registration opens Dec 2, 8:30 am (PT)
 
Staying ahead in life and business requires more than just expertise—it demands the ability to push beyond the conventional and embrace what some call “moonshot thinking” or radical, groundbreaking ideas. This fast-paced, immersive workshop is designed to push you beyond your comfort zone, encouraging you to explore new possibilities by addressing your most pressing challenges and ambitions. Together, we’ll explore the “five lenses” (negative space, thinking sideways, thinking backwards, rethinking, and parkour), a powerful set of creativity and innovation tools designed to break you free from routine thinking and help you approach problems with fresh, new perspectives. Through dynamic individual and group exercises, you'll discover how each lens can spark disruptive ideas—innovative solutions that challenge the status quo—and elevate your problem-solving skills. Whether you're navigating decision-making roadblocks or generating out-of-the-box solutions, this course will equip you with the strategies to tackle challenges with renewed creativity. By the end of the workshop, you'll have transformed “possibility thinking” into a powerful habit, boosting your capacity for innovation and driving better outcomes in both your personal and professional life.

SALLY DOMINGUEZ
Founder and Strategist, Adventurous Thinking Group

Sally Dominguez is an inventor, futurist, and educator with a background in architecture and entrepreneurship. She specializes in resilient, purpose-driven strategies, circular systems, and the convergence of technologies and industries. She has experience across mindset shift, workplace culture, renewable energy, and mobility. She has helped organizations such as NASA, Sony, IKEA, PepsiCo, and Honeywell navigate and thrive in complex, dynamic environments by exploring adjacent industries and opportunities for impactful platform building. Dominguez is the author of EPIC Resilience: Thriving through Chaos and Change, the co-host of The Next Billion Cars podcast, and the architect of the Adventurous Thinking Five Lenses strategy. 

Textbooks for this course:

(Recommended) Warren Berger , A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas (ISBN 978-1632861054)
(Recommended) Sally Dominguez , EPIC Resilience: Thriving through Chaos and Change (ISBN 978-0578840338)
(Recommended) Navi Radjou & Jaideep Prabhu , Frugal Innovation: How to do more with less (ISBN 978-1610395052)
(Recommended) Thomas Thwaites, The Toaster Project: Or a Heroic Attempt to Build a Simple Electric Appliance from Scratch (ISBN 978-1568989976)