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COM 80 W — Powerful Presentations: Design for Maximum Impact

Quarter: Summer
Instructor(s): Jenny Hopf
Duration: 5 weeks
Format/Location: Flex Online
Date(s): Jun 24—Jul 26
Class Recording Available: Yes
Tuition: $440
Refund Deadline: Jun 27
 
Unit(s): 1
   
Enrollment Limit: 35
  
Status: Open
 
Quarter: Summer
Unit(s): 1
Duration: 5 weeks
 
Date(s): Jun 24—Jul 26
 
Format/Location: Flex Online
 
Tuition: $440
 
Refund Deadline: Jun 27
 
Instructor(s): Jenny Hopf
 
Enrollment Limit: 35
 
Recording Available: Yes
 
Status: Open
 
Today’s audience increasingly relies on visuals, has a short attention span, and wants information delivery to be focused, efficient, relevant, and applicable. Presentations must also succeed in a variety of settings, including face-to-face, virtual webinar, or a combination of both. These developments call for an update to classic presentation techniques. Rather than defaulting to the slide templates and bulleted lists of yesteryear, speakers must learn to harness the combined power of narrative structure and design in order to engage and influence their audience. In this hands-on course, you will learn research-based strategies to help you prepare, design, and deliver fresh, impactful presentations. You will learn messaging and outlining strategies used by the most compelling storytellers and practice visual design principles that will resonate with your audience in both online and in-person settings. Through readings, videos, hands-on exercises, and group discussions, we will explore the complexities of how people learn and discover how the use of color, typography, and space can play a critical role in helping audiences retain information. Students will develop and deliver a short presentation, receive instructor feedback, and leave with a reusable slide deck that can be adapted across any industry.

A basic understanding of how to use presentation software such as PowerPoint, Google Slides, or Keynote is required.




JENNY HOPF
Learning Design Senior Manager for Global Enablement, Salesforce

Jenny Hopf is a digital learning professional with 15 years of instructional design experience in nonprofit, higher education, technology, and sales enablement settings. She leads a team of senior instructional designers who develop best-in-class learning solutions for global sales teams at Salesforce.

Textbooks for this course:

(Required) Garr Reynolds, Presentation Zen: Simple Ideas on Presentation Design and Delivery, 3rd Edition (ISBN 978-0135800911)
(Recommended) Nancy Duarte, slide:ology: The Art and Science of Creating Great Presentations (ISBN 978-0596522346)
(Recommended) Daniel Pink, A Whole New Mind: Why Right-Brainers Will Rule the Future (ISBN 978-1594481710)