BUS 123 W — Value Investing: An Introduction
Course Format: Flex Online (About Formats)
Duration: 10 weeks
Date(s): Mar 29—Jun 4
Refund Deadline: Apr 1
Instructor(s): Kenneth Jeffrey Marshall
Value investors like Warren Buffett can beat not only the stock market, but also most other money managers as well. Why? What do value investors do differently from other investors? And if value investing works so well, why do so few people use it? In this online course, we will learn the fundamentals of analysis, projection, valuation, and implementation. We will first learn to analyze companies’ historical performance by calculating vital metrics like return on capital employed. Second, we will discover how to project future corporate performance using frameworks like Porter’s Five Forces analysis. Third, we will master how to value a stock. And finally, we will learn how to implement a value strategy by steering clear of short-term reporting, biases, and other hurdles. By tackling the tools of value investing and the keys to their implementation, students will gain insight into the capital management strategy that performs best over the long term.
Kenneth Jeffrey Marshall, Chairman, Judicial Capital and Judicial CorporationKenneth Jeffrey Marshall is a value investor and author of Good Stocks Cheap, which was recently translated into Chinese. He has taught more than one thousand Continuing Studies students, and he has been featured on NPR and CNBC. Marshall also teaches investing at the Stockholm School of Economics and has lectured on personal finance in both Europe and the United States. He received an MBA from Harvard.
Textbooks for this course:
(Required) Kenneth Marshall, Good Stocks Cheap: Value Investing with Confidence for a Lifetime of Stock Market Outperformance (ISBN 125983607X)