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BUS 58 — The Enterprise Innovation Stack: Designing Your Enterprise Innovation Program

Quarter: Winter
Day(s): Tuesdays
Course Format: On-campus
Duration: 7 weeks
Date(s): Jan 29—Mar 12
Time: 6:30—8:20 pm
Drop Deadline: Feb 11
Unit: 1
Tuition: $480
Instructor(s): Anand Ramachandran
Status: Open
Winter
On-campus
Tuesdays
6:30—8:20 pm
Date(s)
Jan 29—Mar 12
7 weeks
Drop By
Feb 11
1 Unit
Fees
$480
Instructor(s):
Anand Ramachandran
Open
Innovation is increasingly a top strategic focus for most organizations. New technologies and evolving customer preferences are disrupting established businesses while creating dramatic opportunities. To survive the disruption and capture these opportunities, your organization must develop its own internal innovation program, which demands a unique combination of infrastructure, process, talent, and culture. But which approach should you take with your innovation program? Do you start an incubator or accelerator? Should you spin off a startup? Should you invest through a corporate venture capital fund? Should you do it yourself or work with an external partner?

This course presents a structured and integrated “enterprise innovation stack” methodology to help you build and operate an innovation program within a larger organization. Each week addresses a different facet of operating an innovation program. You will learn how to introduce the right level of Agile process without hindering creativity, invest in emerging startups, co-innovate with partners, and build university relationships. We will also cover human factors such as hiring and incentivizing top talent and working with internal functions such as finance and HR. Students can expect to see examples from a variety of companies and industries, as well as benefit from in-class discussion with other students. This course presents a structured and integrated “enterprise innovation stack” methodology to help you build and operate an innovation program within a larger organization. Each week addresses a different facet of operating an innovation program. You will learn how to introduce the right level of Agile process without hindering creativity, invest in emerging startups, co-innovate with partners, and build university relationships. We will also cover human factors such as hiring and incentivizing top talent and working with internal functions such as finance and HR. Students can expect to see examples from a variety of companies and industries, as well as benefit from in-class discussion with other students.

Anand Ramachandran, Founder and CEO, IdeaGPS

Anand Ramachandran advises Silicon Valley technology startups on their go-to-market plans. Previously, he led the overall strategy for NTT’s Innovation Institute in East Palo Alto, as well as SAP’s Co-Innovation Program. Ramachandran received an MBA from the Emory University and is the author of Getting Clarity: The 7 Fundamental Skills to Conquer Information Overload.
DOWNLOAD THE PRELIMINARY SYLLABUS » (subject to change)