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COM 49 — The Alchemy of Leadership: Turning Stories into Gold

Quarter: Fall
Day(s): Wednesdays
Course Format: Live Online (About Formats)
Duration: 10 weeks
Date(s): Sep 23—Dec 2
Time: 7:00—8:50 pm (PT)
Drop Deadline: Sep 25
Units: 2
Grade Restriction: No letter grade
Tuition: $560
Instructor(s): Marianne Neuwirth
Limit: 30
Status: Closed
Please Note: No class on November 25. In addition, some of our refund deadlines have changed. See this course's drop deadline above and click here for the full policy.
Fall
Live Online(About Formats)
Wednesdays
7:00—8:50 pm (PT)
Date(s)
Sep 23—Dec 2
10 weeks
Drop By
Sep 25
2 Units
Fees
$560
Grade Restriction
No letter grade
Instructor(s):
Marianne Neuwirth
Limit
30
Closed
Please Note: No class on November 25. In addition, some of our refund deadlines have changed. See this course's drop deadline above and click here for the full policy.
Alchemy is the process of transforming something common into something special, from lead into gold. Particularly effective leaders create alchemy by telling compelling stories—stories that unify and move employees, constituents, teams, supporters, and listeners toward particular ends. This course focuses on how they do it, and covers methods that will enable you to tell effective stories yourself. We will explore different types of leadership, and the stories that correspond best with particular situations and contexts. We will consider unforgettable stories told by such diverse leaders as Steve Jobs, Warren Buffett, Buddha, Jesus, Mohammed, John Muir, Abraham Lincoln, Elizabeth Cady Stanton, Sojourner Truth, Malala Yousafzai, and others. Students will learn the basics of effective and captivating storytelling, and we will address the three basic stories any leader should tell: about self, about the group identity and shared values, and about the dream or destiny of the group. By the end of the course, you will have a clear sense of why particular stories are memorable, and through the use of speeches, myths, movie clips, fairy tales, and abundant feedback, you will create and share your own stories with the class.

Prerequisite: Advanced-level proficiency in spoken English.

Marianne Neuwirth, Founder and Director, Oral Communication Programs, Menlo College; Communication Consultant

Marianne Neuwirth consults with local professionals, international executives and various departments at Stanford, teaching storytelling, public speaking, and conflict resolution, and training researchers how to communicate their work publicly and conversationally in succinct and compelling ways. She received a PhD in communication from the University of Utah.
DOWNLOAD THE PRELIMINARY SYLLABUS » (subject to change)