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COM 80 W — Powerful Presentations: Design for Maximum Impact

Quarter: Summer
Course Format: Flex Online (About Formats)
Duration: 5 weeks
Date(s): Jul 24—Aug 25
Refund Deadline: Jul 27
Unit: 1
Tuition: $420
Instructor(s): Jenny Hopf
Limit: 35
Class Recording Available: Yes
Status: Open
DOWNLOAD THE SYLLABUS » (subject to change)
Flex Online(About Formats)
Jul 24—Aug 25
5 weeks
Refund Date
Jul 27
1 Unit
Jenny Hopf
DOWNLOAD THE SYLLABUS » (subject to change)
Research tells us that today’s audience increasingly relies on visuals, has a short attention span, and wants information delivery to be focused, efficient, relevant, and applicable. Presentations must also succeed in a face-to-face setting, a virtual webinar, or a combination of both. These developments call for an update to classic presentation techniques. Rather than defaulting to the slide templates and bulleted lists of yesteryear, speakers must learn to harness the combined power of narrative structure and design in order to engage and influence their audience. In this hands-on course, you will learn research-based strategies to help you prepare, design, and deliver fresh, impactful presentations. You will learn messaging and outlining strategies used by the most compelling storytellers and practice visual design principles that will resonate with your audience in both online and in-person settings. Through readings, videos, hands-on exercises, and group discussions, we will explore the complexities of how people learn and discover how the use of color, typography, and space can play a critical role in helping audiences retain information. Students will develop and deliver a short presentation, receive instructor feedback, and leave with a reusable slide deck that can be adapted across any industry.

Students must have a basic understanding of how to use presentation software (i.e., PowerPoint, Google Slides, Keynote).

Learning Design Manager, Salesforce

Jenny Hopf is a digital learning professional with 15 years of instructional design experience in nonprofit, higher education, technology, and sales enablement settings. She designs and develops best-in-class learning solutions for global sales teams at Salesforce.

Textbooks for this course:

(Required) Garr Reynolds, Presentation Zen: Simple Ideas on Presentation Design and Delivery, 3rd Edition (ISBN 978-0135800911)
(Recommended) Nancy Duarte, Slide:ology: The Art and Science of Creating Great Presentations (ISBN 978-0596522346)
(Recommended) Daniel Pink, A Whole New Mind: Why Right-Brainers Will Rule the Future (ISBN 978-1594481710)