Courses

Most of what we’ve been taught and do in business is rooted in either/or thinking. Either we focus on producing results today or we think about the future—but rarely together. In this interactive course, you will learn to think like a futurist and transform the disruptive force of unanticipated change into strategies and tools you can use to improve results now and position your organization to be prepared for future opportunities.

We will explore how rigid, data-driven strategies limit rather than expand the potential for businesses to thrive. In contrast, we will examine how using a strategic map allows companies to focus on future-forward goals and outcomes while remaining flexible within changing circumstances. In addition, we will delve into how using a “compass” can orient our strategic thinking in situations like the pandemic, where we are faced with outsized uncertainty. The course will feature examples of future-proofing strategies and techniques from companies like Unilever and Tesla. We will also examine the distinctions between incremental and nonlinear strategy, and the larger market-shaping paradigm shifts that are impacting every business. The landscape of business has changed; how we think about it still needs to. This course is designed to help leaders and innovators learn to embody and employ the practices that will help their organizations thrive in a world of accelerating change.