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WSP 121 — Building Successful Products and Careers with Agile Product Management

Quarter: Spring
Day(s): Saturday and Sunday
Course Format: Virtual
Duration: 2 days
Date(s): May 30—May 31
Time: 10:00 am—4:00 pm (PT)
Drop Deadline: May 23
Unit: 1
Grade Restriction: No letter grade
Tuition: $445
Instructor(s): Bernie Maloney, Muffi Ghadiali
Limit: 40
Status: Open
Please Note: This course has a different format than what appears in the print catalogue. This course is now a virtual course.
Saturday and Sunday
10:00 am—4:00 pm (PT)
May 30—May 31
2 days
Drop By
May 23
1 Unit
Grade Restriction
No letter grade
Bernie Maloney, Muffi Ghadiali
Please Note: This course has a different format than what appears in the print catalogue. This course is now a virtual course.
This workshop presents the essentials of product management and Agile methodologies, and how they work in a fine balance to deliver truly great products and experiences. In an ever-fluid landscape of startups and mature businesses, today’s product development challenges present new opportunities to product managers and Agile practitioners alike. Taking a pragmatic approach, this workshop connects the dots between product management and Agile frameworks. With product development case studies from companies such as Amazon, TiVo, HP, Cisco, and OUYA, we will explore the why, what, and how of creating and delivering successful products like the Kindle, Fire TV, OUYA game console, HP desktops, and others that delight customers and build scalable businesses.

For those seeking to enter or grow in their product management careers, we will discuss strategies on how to play and win the career game. This includes career-strategy differences between startups and mature businesses, interviewing techniques, team leadership, climbing the corporate ladder, and more. The workshop combines group exercises, case studies, and practical advice for early stage product managers as well as those looking to work in Agile program management.

Bernie Maloney, Agile Leadership Coach, Powered By Teams

Bernie Maloney is an intrapreneurial leader who has grown businesses to more than $100 million in revenue. He has more than twenty years of high tech experience with such firms as Bell Labs, HP, and TiVo.

Muffi Ghadiali, Co-Founder and CEO, Electriphi

Muffi Ghadiali is an experienced product management leader with over twenty-five years of delivering software and hardware technology. He has managed consumer devices and enterprise SaaS at a range of companies including Electriphi, Amazon, ChargePoint, HP, and others.

Textbooks for this course:

There are no required textbooks; however, some fee-based online readings may be assigned.