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ART 04 — Creating and Producing Your Own Podcast

Quarter: Winter
Day(s): Tuesdays
Course Format: Live Online (About Formats)
Duration: 8 weeks
Date(s): Jan 25—Mar 15
Time: 5:00—7:00 pm (PT)
Refund Deadline: Jan 27
Unit: 1
Tuition: $460
Instructor(s): Kelsey Doyle, Jenny Luna
Limit: 30
Class Recording Available: Yes
Status: Open
DOWNLOAD THE SYLLABUS » (subject to change)
Live Online(About Formats)
5:00—7:00 pm (PT)
Jan 25—Mar 15
8 weeks
Refund Date
Jan 27
1 Unit
Kelsey Doyle, Jenny Luna
DOWNLOAD THE SYLLABUS » (subject to change)
Ever since Sarah Koenig’s breakout investigative podcast hit Serial launched in 2014 and demonstrated the medium’s potential reach and impact, everyone from Rachel Maddow to Joe Rogan has been hopping on the podcast bandwagon. But if you browse lists of the most successful podcasts, you’ll see more than just famous people and award-winning journalists. Podcasting is a democratic medium, open to anyone with an appealing point of view, a warm interviewing style, or an interesting area of expertise. The market is booming; listeners want more podcasts. So how easy is it to make a successful podcast of your own?

In this course, we will listen to a variety of example podcasts, from Criminal to Radiolab, study podcast story structure, analyze content formats, review podcast equipment that can work for any budget, and learn where you can host and publish your podcast for maximum exposure and profitability. Students will practice with the latest recording and editing techniques to develop podcasts both from scratch and from existing content and gain an up-to-date understanding of how to make their way in the podcasting industry. Every student will leave the course with their first five-minute podcast "pilot" episode and an outline for an entire podcast series.

No prior experience with podcasting is required. The instructors will use Adobe Audition to edit but will provide support for students to use free downloadable programs such as GarageBand or Audacity.

Video Producer and Editor, Stanford Graduate School of Business

Kelsey Doyle creates media pieces targeted for the web and the big screen. Her work has been published by Harvard, National Geographic, Oceanic Society, the National Science Foundation, and the UN. Doyle received an MA in documentary journalism from NYU.

Multimedia Producer, Stanford Graduate School of Business

Jenny Luna is a podcast creator and producer. She works for the show Think Fast, Talk Smart and her audio storytelling has focused on education reporting, food politics, and human interest. Her work has been featured in Mother Jones and the Miami Herald, and on WNYC. Luna received an MS from Columbia Journalism School.

Textbooks for this course:

(Recommended) Jessica Abel, Out on the Wire: The Storytelling Secrets of the New Masters of Radio
(Recommended) Kristen Meinzer, So You Want to Start a Podcast: Finding Your Voice, Telling Your Story, and Building a Community That Will Listen
(Recommended) Amanda Mayo, Podcasting: How to Start a Podcast and Create a Profitable Podcasting Business
(Recommended) Lee Morris & Chuck Tomasi, Podcasting For Dummies